Street Marketing Materials
Entercom Sacramento created materials for street marketing at multiple events in the area and made an agreement with Roseville Automall to use a hybrid vehicle at each event.
Picture Marketing
Entercom Sacramento implemented a custom street marketing opportunity to enhance your presence at local community events. Using a Picture Marketing camera, our street team hit the events below to take photos of people and families, leaving them with a specially coded retrieval card. To access their photos participants were directed to the picture section of a custom website where they were instructed to answer a survey before they could download their picture and send it to friends.
Digital
Entercom’s digital marketing department created display ads for One Big Bin that ran across all six station websites. Click thumbnail images for full size images and screenshots.
Website
We developed a brand new website, www.onebigbin.com for the One Big Bin campaign. The website homepage outlined the process for recycling in Placer County via an interactive video which was shot, produced and programmed by Entercom Sacramento. The site also featured contact info for “Where You Live”, an event listing, fun games and tips to reuse and reduce waste.
